If you’re working for an organization or own a business, you
are bound to have heard about this term used somewhere or the other - BI &
Analytics. In a way, it is no longer a buzzword given that it has adopted on a
worldwide scale. If you try finding, hardly you’ll come across a brand name who
isn’t recognizing this term as an exclusive domain for pharma data analytics.
Whether it is finding out new business strategies that take
you to the top, or mending the internal work force, or making new ties with
international clients, or how to get ahead of your competitors in this frantic
rat race – BI & Analytics services is everywhere! And the startling truth is – that
it actually is EVERYWHERE for pharma analytics services.
Business
Intelligence and Pharma in Analytics is a field that demands experience and invention. A
know how of techniques and application is must to develop an incisive outlook
and take stock of the situation (read data) at hand. Simultaneously, this field
is constantly evolving and a hotbed for disruption where staying ahead of the
times boils down to mere survivalist tendency.
No wonder
big players have been investing millions in this particular domain just to
obtain that much needed edge over competitors. As per recent trends,
juggernauts such as Salesforce and Microsoft are expected to lead the norms
when it comes to cloud based BI.
Jumping from a mere 24% to 34% in just a year, cloud based
data warehousing and mining services exhibited the highest increase across the
technology domain, most of which is being credited to Redshift [Amazon’s data
warehousing service launched in 2013]. In reply, IBM came up with DashDB in the
year 2014.
CEP [Complex Event Processing] is a vital cog in the
Business Intelligence wheel. As market trends are suggesting, CEP is not far from
becoming mainstream. Amazon is once again leading the bunch with its Kinesis
CEP service empowering real time events like media streaming, bidding, gaming,
buying, and much more.
Here we dissect what pharma analytics services in us is all about and how it has caused a revolution for industries and businesses alike across the face of the earth. Having started out as a nascent technological term, it has now grown on to become one of the most potent business forces alive pharma data analytics services.